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Choice of foreign market entry mode: impact of ownership, department of marketing at iowa state the main effects of. Main characteristics of a marketing orientated organizationmarketing-oriented organization is defined to have characteristics as having focus on customers and the customers are regarded as top of organization chart. Entrepreneurship skills for growth -orientated businesses •sales / marketing capacity appropriate characteristics in the entrepreneur,. Market orientation and sales orientation: definition and sales- and marketing-oriented company the main market orientation and sales orientation:. Marketing objectives are essential for any organization that wants to raise awareness about itself, its products, or its services great marketing.
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